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PSBA Lunch & Learn: Early Stage Marketing

March 25, 2021 @ 12:00 pm - 1:00 pm

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Please join the Portland State Business Accelerator and Shayna Liberman, Technology Strategist at Nike and a startup advisor.

Early stage startups have to be scrappy, and judicious in their marketing investments. How do founders know where to invest? How to think about their marketing goals? In this virtual Lunch and Learn, Shayna will cover marketing strategy specific to early stage companies, and present a roadmap for getting your company off the ground. She will bring her advice to life using a case study from a real company (nabu.life).

This talk will be interactive; RSVP to receive a worksheet in advance!


Shayna received her undergraduate degree from the University of Michigan and her masters from Yale University where she studied biopsychology and anthropology. She spent several years as a research biologist and National Geographic explorer. She is a PhD dropout, and has spent the last 7+ years in startup and social innovation leadership. She is now a Technology Strategist at Nike and a startup advisor. In her free time she enjoys cooking fancy meals, catching airplanes to literally anywhere, and dancing around the house with her family.

(Participants will be sent a Zoom link for this event upon registration.)

* Event will be recorded for internal purposes.


March 25, 2021
12:00 pm - 1:00 pm
Event Category:


OR United States