Allison Tivnon is the author of Marketing at Low Tide: How to Recession-Proof Your Marketing Department and a Pursuit Strategist at Middle of Six, a marketing and communications consultancy. She has presented at numerous events, conferences, and in webinars for the Society of Marketing Professional Services (SMPS), the American Council of Engineering Companies (ACEC), and the Association of General Contractors. Allison routinely performs social media audits, client perception surveys, competitor analyses, and drafts marketing content for a range of clients throughout the Pacific Northwest and beyond. In 2019, she was awarded the Influential Marketing Leader of the Year award by the Oregon chapter of SMPS. In the realm of public service, Allison was recently elected to the City Council in Beaverton, Oregon. She began her term in January 2021.